Red WiFi de alquiler para eventos de Red Bull en Festival BBK Live

Red Bull Elevates the BBK Live Festival Experience with a Next Generation WiFi Network.

The BBK Live festival in Bilbao has become the setting for a unique experience, thanks to the collaboration between Red Bull and a team specializing in providing high-quality WiFi coverage for events.

Building on previous successes, particularly the successful rollout at the Red Bull Music Academy at Sónar Barcelona , ​​​​a dedicated WiFi network has been implemented for festival attendees. The main objective: to provide connectivity for mobile devices during the event.

The WiFi infrastructure primarily covered the Red Bull tent and its surrounding area, reaching an impressive 80% of the festival’s total area. To ensure robust and redundant connectivity, two 3G mobile connections from different operators were used as the internet access point for the WiFi network.

The technological deployment was carried out using WairLink equipment strategically placed at elevated points, leveraging the dual 5GHz and 2.4GHz bands to maximize coverage. The installation, designed to be temporary, was completed without complications using weather-resistant equipment.

The focus was on providing an interactive experience for attendees, allowing them to download the Red Bull Festivals app to access exclusive giveaways and all relevant event information. The Wi-Fi network, compatible with a wide range of devices such as iPhones, iPads, Samsung phones, and Android devices, enabled attendees to connect seamlessly.

The method for accessing the network was ingenious: attendees had to purchase a Red Bull at any bar during the festival, where they would find a WiFi access code printed on the cup. This code granted them access to the hotspot’s homepage, where they could authenticate and connect to the internet. This authentication system operated through a captive portal that requested the code, backed by a RADIUS server that stored thousands of these codes.

The results speak for themselves: of the 110,000 attendees, over 1,300 people took advantage of the dedicated event WiFi network! This statistic highlights the value and usefulness of robust, optimized connectivity at events of this scale.

The collaboration between Red Bull and the technical team demonstrates how technology can elevate the audience experience at festivals, providing reliable connectivity and facilitating real-time interaction.

If you’d like to see how we managed this major event, you can review the details in our Bilbao BBK Live success story . You can also explore our full range of professional services or contact us today for personalized advice.